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Website privacy policy

Last updated: 14 September 2026.

This policy covers this website.

It explains what happens when you browse the site, follow the booking link or contact Genesis directly. Separate privacy information applies if you later buy a product or enter an advisory engagement.

On this page
  • Who we are
  • Information we receive
  • How we use it
  • Service providers and links
  • Cookies and analytics
  • Retention
  • Your rights
  • Contact and complaints

Who we are

This website is operated by Genesis Performance Advisory Ltd, registered in England and Wales under company number 17364599. Our registered office is 71–75 Shelton Street, Covent Garden, London, WC2H 9JQ.

Genesis Performance Advisory Ltd is the controller of personal data that it receives through this website and through direct contact about its services. You can contact us at [email protected].

Information we receive

This website does not provide an enquiry form. If you email us, we receive the address you use, your message and any information you choose to include. If you book a call through the external booking link, we receive the booking information needed to arrange and conduct that call.

The organisations that host, route and protect the website may process technical request information, such as an internet protocol address, browser information, requested page and time of access, to deliver and secure the site.

Please do not send passwords, payment-card details, confidential customer records or special-category personal data through ordinary email unless we have agreed a suitable route with you.

How we use it

We use contact and booking information to respond to you, arrange a requested conversation, consider whether our services are relevant, keep an appropriate business record and protect the website and our communications.

We rely on our legitimate interests in operating and protecting the website and responding to business enquiries. Where you ask us to take steps before entering a contract, we may also process information for those requested pre-contract steps. We may retain or disclose information where a legal obligation requires it.

We do not use website data for automated decision-making.

Service providers and external links

Hostinger provides the website hosting and may process technical request information when delivering the site. We do not state an account-specific hosting location because that detail has not been verified.

The discovery-call button takes you to an external booking service at Cal.com. Information you enter there is processed under the Cal.com privacy policy and is shared with Genesis where needed to arrange the booking. Other external websites linked from this site apply their own privacy terms.

Cal.com's current privacy policy says that booking data may be processed in the United States and that it uses contractual clauses or an adequacy mechanism for relevant transfers. You can ask Genesis for information about the safeguard that applies to your booking, including a copy where available, by emailing [email protected].

Cookies and analytics

Genesis does not use advertising cookies or website analytics on this site. The website code does not set a Genesis cookie or store an analytics preference in your browser.

Retention

We keep direct enquiries and booking records only for as long as they are reasonably needed to respond, manage any resulting business relationship, meet applicable record-keeping duties or resolve a dispute. Hosting and security providers apply their own operational retention periods to technical request information.

Your rights

Depending on the circumstances, you may have rights to ask for access to your personal data, correction, deletion, restriction or portability. A right may be limited where an exemption or another legal duty applies.

You can object to processing based on our legitimate interests. Email us using the address below and explain what you object to.

To exercise a right, email [email protected]. We may ask for information needed to confirm your identity before acting on a request.

Contact and complaints

Questions or requests about this policy can be sent to [email protected].

You may also complain to the Information Commissioner's Office. Its current contact information is available at ico.org.uk.

Changes to this policy

We may update this policy when the website, our service providers or the law changes. The date at the top shows when this version was last updated.

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© 2026 Genesis Performance Advisory Ltd. Registered in England and Wales, company number 17364599. Registered office: 71–75 Shelton Street, Covent Garden, London, WC2H 9JQ.